Finding Your Niche in a Populated Marketplace

Finding your niche in a populated marketplace can be difficult. It’s like finding a needle in a haystack. A niche market is a segment of the market which a specific product is focusing. Back in the early days, being creative was a matter of survival. If we couldn’t think our way…

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Entrepreneur of the Day – Ash & Campbell

Ash & Campbell are geared towards promoting the African cultural heritage by adorning their clients in unique chic ready to wear outfits. The company started out as a way of reaffirming the beauty and uniqueness of African prints popularly known as Ankara. Ankara, the fondly called African fabric in Nigeria, has…

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Sometimes, Friends, Family and Entrepreneurship “Ko Le …

Whenever I’m having conversations with people who are entrepreneurs for some reason, we always seem to divert into the impact of friends and family on entrepreneurship. How friends and family make or have made either positive or negative impact on the growth, development and success of our individual businesses. A lot…

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Introverted Entrepreneurs

“The role I have right now, it is not something that has been given to me by someone. It is something I have chosen for myself”  – Malala Yousafzai… For a long time, I believed I was an extrovert. Well, because of my playful and bubbly nature. I loved to laugh…

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Information Sharing

Has it ever happened to you that just because of a misguided opinion about one person, you alter everything you do? I mean, change the smallest irrelevant things in our lives just because we don’t want the person to copy or know about us. We want to make the person…

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